ADAPTABILITY AND LOCAL CONTEXT ARE KEY
The global real estate landscape is still being reshaped by the aftershocks of the pandemic—a period that ushered in distributed work. As remote and hybrid arrangements untethered millions from traditional offices, longstanding migration patterns shifted, driven by lifestyle preferences and economic opportunity, and accelerated by politics. A boom in global nearshoring and values-driven real estate purchases are transforming demand.
To cool heated markets, governments stepped in with new regulations, but in many cases well-meaning interventions have created market distortions, complicating housing supply, investment, and affordability. The result: A market that remains in flux, where adaptability and local context matter more than ever.
CANADA
WHERE GLOBAL TRENDS PLAY OUT LOCALLY
In Canada, global real estate trends—including lifestyle migration, political uncertainty, supply constraints, and policy responses—are playing out locally, creating both opportunities and challenges.
After the lockdown restrictions, people wanted to be with family again,” says Jason Binab, Managing Partner of The Agency Victoria in British Columbia. “They wanted their own recreational properties with a connection to nature and room for everyone,” he says. Between 2021 and 2023, Canada experienced a massive internal migration surge as people fled expensive urban centers like Toronto and Vancouver for more affordable regions—with rural Alberta and British Columbia seeing the largest population gains, according to the government agency Statistics Canada.
That housing boom met head-on with supply constraints and surging construction costs, and was further complicated by the country’s mandatory five-year mortgage renewal system. “In Canada mortgages are offered at one-, two-, three-, or five-year terms,” Binab says. “Every five years, homeowners have to sit down with the bank and negotiate their loan. If interest rates go up, or the owner’s income drops by 15%, they may not qualify for their home anymore. Often people end up having to sell.”
In attempts to stabilize the overheated housing market, the Canadian government implemented a 20% foreign buyer tax at the beginning of 2023, in addition to its 2% to 3% speculation tax. According to Binab, these restrictions often miss their target “Foreign buyers make up only 1% to 2% of total sales,” he says.
“Most foreign transactions are luxury properties that don’t compete with the average buyer.”
In 2025, the inter-Canadian migration surge has cooled. “Last year we had 15 sales above the C$5 million range. This year so far we’ve only had eight,” he says. However, some of those transactions are being replaced by a surge of Canadian-Americans returning from the U.S., with 33% of his sales this year being done by Canadians who are relocating back to Canada from the U.S., he says. “They’re worried about political instability. Also, the strong U.S. dollar offers a strong financial advantage to Canadian-Americans returning home.”
Canada enjoys low unemployment, strong natural resource sectors, and stable financial institutions, but rising inflation is driving up its housing costs. New tariffs on steel and equipment from the U.S. further compound pressures. Despite these challenges, Canada’s natural beauty continues attracting lifestyle buyers, with strong economic fundamentals and political stability providing underlying market support. Recent rate cuts are stimulating demand for properties priced around the C$1.5 million price point. “That market is heating up,” Binab says. “Especially if the properties have an extra rental suite that will generate extra income.”
Canadians still made up the majority of foreign buyers to various U.S. cities.
REALTOR.COM
NAPLES, FLORIDA
CAPE CORAL, FLORIDA
PHOENIX, ARIZONA
NORTH PORT, FLORIDA
RIVERSIDE, CALIFORNIA
MEXICO
A NEARSHORING MECCA UNDER THREAT
Residential markets in Mexico are facing some difficult dynamics–a knock-on effect spurred by security issues, political instability, and the threat of a trade war.
The luxury market [US $600,000 and above] is driven by local high-net-worth buyers,” says Ricardo Umansky, Managing Partner of The Agency Mexico City. “We’re seeing a trend of high-net-worth individuals leaving the country, many moving to Spain [where they may be eligible for citizenship through ancestry or fast-tracked visas available to Latin American residents, according to Spain’s government website] or relocating their businesses and residences to the U.S. to avoid politics impacting their net worth.”
Moderately priced markets that fluctuate between US $150,000 and US $350,000, especially in popular tourist areas of Mexico City and other regions, are being affected by international buyers. “International buyers with higher incomes than the average Mexican citizen have increased prices in sought-after neighborhoods such as Roma Norte, Condesa, and Juarez,” he says. Popular tourist regions like Tulum and smaller towns along the Pacific Coast are also rising in value, driven in part by retirees from the U.S. and Europe.
Commercial real estate and development has been a strong cornerstone of Mexico’s economic growth over the past decade. “Mexico has always benefited from its strong commercial relationship with the U.S., but now we’re struggling with uncertainty because of the U.S.’s tariff politics,” Umansky says. “The possibility of a tariff war remains the biggest threat to the economy right now.”
A trade war could undermine the nearshoring advantage that has been driving Mexico’s economic growth. Nearshoring, a business strategy where companies move supply-chain operations to a neighboring country to reduce costs, creates more opportunities for Mexico, especially on the commercial real estate side.
Even with the threat of a trade war, Umansky sees Mexico’s commercial real estate as a potential bright spot over the coming months. “Commercial spaces are still seeing the biggest returns on investment, especially storage and industry dedicated spaces near the U.S.-Mexico border,” he says. “Our biggest economic potential lies in continuing with the nearshoring bonanza, providing products and services for the U.S. large commercial investments led by real estate investment trusts can help ensure stability for foreign investors.”
Foreign buyer traffic from Mexico to major U.S. cities dropped only slightly in 2025, according to Realtor.com.
CHICAGO, IL
PHILADELPHIA, PA
SAN ANTONIO, TX
PHOENIX, AZ
THE NETHERLANDS
POLICY BACKLASH CREATES MARKET DISTORTIONS
Like Canada, the Netherlands exemplifies how well-intentioned housing policies can sometimes create the opposite of their intended effect.
Popular with Europeans and expatriates for its laid-back lifestyle and culture, the country has long attracted foreign companies and investments. Since 2020, the country has faced severe housing supply shortages. “We’ve added about 70,000 homes a year but that’s short of the 100,000 needed,” says Karina Nipperus, Managing Partner of The Agency Amsterdam and The Agency Palma. “At the same time construction costs rose from €1,500 per square meter to €2,500 per square meter.”
In response, the government implemented new rental restrictions and a 10.4% transfer tax for nonresident buyers. “It was supposed to help locals,” Nipperus says. “However, when expats come into Amsterdam they can’t find an affordable rental, so they start buying.” Bureaucratic protections have pushed the value of owning a rental property down. “Many investors don’t want rental properties anymore, because there are few protections for owners,” Nipperus says. “Over the past year the Dutch market, especially in Amsterdam, has strengthened with a 15% rise in transactions each year and an average sales price at €580,000, according to data gathered by NVM [the Netherlands’ largest association of real estate agents]. Middle-market apartments and townhouses often sell within a month, and nearly 80% go above asking price.”
But some large companies have left the country, which has an effect on real estate. “High taxes are driving bigger companies out of the country,” says Nipperus, pointing to companies like Unilever and Shell. According to Nipperus, others are considering leaving “because it doesn’t make financial sense to stay and grow the company in the Netherlands. Taxes and regulations are deterring American companies from investing here as well.” Yet, currently, the Netherlands’ technology, logistics, and renewable energy sectors are keeping the economy buoyant with GDP growth holding at 1% to 1.5%, and unemployment staying low.
rise has been seen in the Dutch market in 2025
NVM
the average sales price in the Dutch market has risen
NVM
SPAIN
LIFESTYLE APPEAL DRIVES SUSTAINABLE GROWTH
Spain’s Costa del Sol demonstrates the successful balance between foreign investment and market stability.
The market has performed exceptionally well this year,” says Leif Orthmann, Managing Partner of The Agency Marbella. “The average price across markets has risen by 14%.” The region’s luxury markets are particularly resilient with transactions on Marbella’s Golden Mile approaching €30,000 per square meter, and the broader “Golden Triangle”—Marbella, Estepona, and Benahavís—averaging €4,260 per square meter, doubling neighboring regions. Despite higher mortgage rates, cash-rich luxury buyers remain active and undeterred by the end of Spain’s Golden Visa. International demand, especially from the U.S., Belgium, the Netherlands, and Poland, continues to grow. “American demand has also surged,” says Orthmann. “U.S. citizens now account for 2% of all foreign transactions, which is four times higher than in 2020. They also are paying the highest prices for luxury real estate [€3 million and above].”
“Today’s buyers are increasingly looking to buy into a lifestyle,” says Orthmann. “Branded residences offering concierge services, receptions, clubhouses, and gyms command 10% premiums.” Still, challenges persist and long-term viability depends on sustainable community costs. “The region’s popularity has led to pressure on roads, water supply, and urban infrastructure,” Orthmann says. Slow municipal permitting and tightening rental regulations could further limit growth.
“Economically, Spain is outpacing the eurozone, supported by tourism, consumer spending, and European Union funds,” says Orthmann. “However, high youth unemployment, public debt, and housing shortages in major cities present risks. If Spain effectively channels EU investment into infrastructure, digitalization, and housing, it stands to turn these into long-term strengths.”
Spain’s potential in the green energy sector is also promising. Overall, sentiment remains cautiously optimistic, especially in prime coastal markets where fundamentals remain strong, supported by sustained lifestyle demand and political stability.
rise in the average price across Spanish markets in 2025
LEIF ORTHMANN
Managing Partner, The Agency Marbella
price per square meter in Marbella's Golden Mile
LEIF ORTHMANN
Managing Partner, The Agency Marbella
COSTA RICA
THE DIVERSIFICATION ADVANTAGE
Costa Rica stands apart as a model of sustainable growth through economic diversification beyond tourism.
The real estate market continues to benefit from strong demand, fueled by economic diversification, lifestyle migration, and investor-friendly policies. “We are reaping the benefits from decisions made 40 to 50 years ago,” says Andres Riggioni, Managing Partner of The Agency Costa Rica.
While coastal property prices have stabilized following several years of sharp increases, the capitalization rate on investment properties remains over 10%. “Second-home demand remains strong in beach and mountain regions,” Riggioni says. “Prices are stabilizing after years of double-digit gains.”
In San José, primary luxury markets continue to attract both domestic and international buyers. Foreign interest, particularly from North America, remains high, supported by straightforward ownership rights, a $150,000 investor visa, and a popular digital nomad visa. European and Latin American interest is also rising due to improved airport infrastructure and Costa Rica’s reputation for stability.
Wellness-oriented communities and branded eco-developments are gaining momentum throughout the country as more people around the world put the health of the planet and their personal health front and center.
Costa Rica’s broader economic outlook is strong, too. The country’s shift beyond tourism into high-tech, medical manufacturing, and nearshore service hubs underpins real estate fundamentals. Political stability, fiscal discipline, and human capital investment attract skilled migrants and family relocations. Challenges include infrastructure strain, water limitations in parts of the country, and local pushback on international real estate investment.
However, the long-term outlook remains positive, with a maturing luxury market anchored by real demand and sustainable growth. “Costa Rica is evolving into a balance of lifestyle-driven buyers and serious investors,” Riggioni says.
Costa Rica is evolving into a balance of lifestyle-driven buyers and serious investors.
